{"id":3258,"date":"2023-06-15T09:35:07","date_gmt":"2023-06-15T09:35:07","guid":{"rendered":"https:\/\/www.peopleoma.com\/?p=3258"},"modified":"2023-06-15T10:04:16","modified_gmt":"2023-06-15T10:04:16","slug":"yetkin-kaynak-havuzu-doluyor-mu","status":"publish","type":"post","link":"https:\/\/www.peopleoma.com\/tr\/yetkin-kaynak-havuzu-doluyor-mu\/","title":{"rendered":"Yetkin Kaynak Havuzu Doluyor mu?"},"content":{"rendered":"\n

Hadi \u00e7ocuklu\u011fumuza gidelim; en yak\u0131n arkada\u015f\u0131m\u0131z\u0131 hayal edelim. Hem birlikte oynamadan yapamad\u0131\u011f\u0131m\u0131z, hem de bir araya gelince birbirimizi yemekten oyun oynayamad\u0131\u011f\u0131m\u0131z! Otural\u0131m tahterevallinin iki ucuna, birimiz kuca\u011f\u0131m\u0131za \u201cdijitalle\u015fme\u201dyi, birimiz de \u201cyetenek k\u0131tl\u0131\u011f\u0131\u201dn\u0131 alal\u0131m. Bu tahterevalliye de \u201c\u00e7al\u0131\u015fan deneyimi\u201d diyelim.<\/p>\n\n\n\n

Dijitalle\u015fme a\u011f\u0131rla\u015ft\u0131k\u00e7a hooooop yetkin kaynak a\u00e7\u0131\u011f\u0131 tavan yapt\u0131.<\/p>\n\n\n\n

Peki biz bu iki \u00e7ocu\u011fu nas\u0131l dengede tutaca\u011f\u0131z ?<\/p>\n\n\n\n

Dijitalle\u015fme rekabet avantaj\u0131 ve \u015firketlerin hayatta kalmalar\u0131 i\u00e7in bir gereklilik. Bu nedenle o taraf\u0131 hafifletemiyoruz, hafifletmek istemiyoruz\u2026 Bu durumda t\u00fcm \u015firketlerin oda\u011f\u0131n\u0131 \u00e7evirdi\u011fi yer yetkin kaynak havuzunu geni\u015fletmek oluyor. Bu havuzu adeta doldurmak istiyoruz. Havuz iki \u015fekilde dolu kal\u0131r de\u011fil mi, 1- musluk a\u00e7\u0131k olacak ve s\u00fcrekli i\u00e7eri su girerek, 2- havuzun gideleri kapal\u0131 olacak ve i\u00e7erideki su d\u0131\u015far\u0131 \u00e7\u0131kamayacak.<\/p>\n\n\n\n

Bu a\u00e7\u0131k muslu\u011fa biz i\u015fveren markas\u0131, gidere de turn over diyelim. Ve her CEO\u2019nun IK\u2019ya sordu\u011fu en b\u00fcy\u00fck soruyu soral\u0131m. Bizim havuzumuz ne zaman dolacak?<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

Ne gariptir ki biz i\u015fveren markas\u0131 muslu\u011fumuzu a\u00e7t\u0131\u011f\u0131m\u0131zda rakip \u015firketin gideri b\u00fcy\u00fcyor, biz gideri kapatt\u0131\u011f\u0131m\u0131zda rakip \u015firketin i\u015fveren markas\u0131 muslu\u011fu k\u0131s\u0131l\u0131yor. Tam olarak bu s\u00fcre\u00e7te yetenek k\u0131tl\u0131\u011f\u0131n\u0131n temellerini olu\u015fturan bir neden olarak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor. Dolay\u0131s\u0131yla havuzlar bir t\u00fcrl\u00fc dolmuyor, dolanlar da h\u0131zl\u0131ca bo\u015fal\u0131yor.<\/p>\n\n\n\n

\u0130\u015fte bu havuzlar\u0131n ayn\u0131 anda dolamamas\u0131 durumuna yetenek k\u0131tl\u0131\u011f\u0131 diyoruz.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

2023 y\u0131l\u0131nda global yetenek k\u0131tl\u0131\u011f\u0131 %77 ile son 17 y\u0131l\u0131n en \u00fcst seviyesine \u00e7\u0131kt\u0131. T\u00fcrkiye %72, US %75, UK%80, Singapur %83\u2026 (https:\/\/manpower.com.tr\/blog\/arastirmalar-ve-analizler\/2023-yetenek-acigi-arastirmasi<\/a>)<\/p>\n\n\n\n

Bu rapor bize \u015funu s\u00f6yl\u00fcyor; ihtiya\u00e7 duydu\u011fumuz her 100 pozisyonun sadece 28 tanesini i\u015fe al\u0131m\u0131 raz\u0131 olarak tamaml\u0131yoruz, 72 pozisyonu ya dolduram\u0131yoruz ya da gerekli yetkinlik seviyesinden fedakarl\u0131k yaparak dolduruyoruz.<\/p>\n\n\n\n

Raporda ayr\u0131ca \u015fu soruya yan\u0131t bulabilir miyiz acaba; dijitalle\u015fme yetkin kaynak ihtiyac\u0131n\u0131 k\u00f6p\u00fcrt\u00fcyor mu?<\/p>\n\n\n\n

Hadi d\u00f6nelim tahterevalliye, dijitalle\u015fme \u00e7ok a\u011f\u0131r, yetkin kaynak \u00e7ok hafif\u2026.<\/p>\n\n\n\n

\u015eimdi ha gayret \u00e7al\u0131\u015fan deneyimi projelerine, hedefimiz turnover d\u00fc\u015f\u00fcrmek ve i\u015fveren markas\u0131n\u0131 y\u00fckseltmek. Oda\u011f\u0131m\u0131zda 3 temel kavram var. Turnover, \u00e7al\u0131\u015fan deneyimi ve i\u015f veren markas\u0131. T\u00fcm bunlar\u0131 \u00fcst y\u00f6netime anlatmak ve gerekli de\u011feri sonra da b\u00fct\u00e7eyi almak ger\u00e7ekten zor de\u011fil mi?<\/p>\n\n\n\n

Evet zor, \u00e7\u00fcnk\u00fc g\u00fcnl\u00fck hayat\u0131 ve karar mekanizmas\u0131 veri odakl\u0131; kar, zarar, bilan\u00e7o \u00fc\u00e7geninde git gel ya\u015fayarak; matemati\u011fe dayal\u0131 karar veren icra kurullar\u0131na, y\u00f6netim kurullar\u0131na turnover, i\u015fveren markas\u0131 ve \u00e7al\u0131\u015fan deneyimi anlatmak ger\u00e7ekten zor.<\/p>\n\n\n\n

Zaman k\u0131sa, yar\u0131\u015f \u00e7etin; kim \u00f6ne ge\u00e7erse barda\u011f\u0131 daha \u00f6nce dolacak; sonra da barda\u011f\u0131 dolu tutma \u015fava\u015f\u0131 ba\u015flayacak. Yaz geliyor, hava s\u0131cak; s\u0131cak hava bardaktan bolca su buharla\u015ft\u0131r\u0131r m\u0131 acaba \ud83d\ude0a<\/p>\n\n\n\n

\u0130\u015fte t\u00fcm bu kavramlar\u0131 anlamak, anlatmak ve aksiyona \u00e7evirmek i\u00e7in elimizdeki en g\u00fc\u00e7l\u00fc silah \u0130nsan Kaynaklar\u0131 Analiti\u011fi. \u0130K\u2019n\u0131n t\u00fcm soyutlu\u011fu, psikoloji ve sosyolojiye dayanan boyutlar\u0131n\u0131 \u0130K analiti\u011fi ile rakamla\u015ft\u0131rmak ve anla\u015f\u0131l\u0131r k\u0131lmak m\u00fcmk\u00fcn m\u00fc? sorusu uzun s\u00fcredir akl\u0131mda.<\/p>\n\n\n\n

Herkese bol dijitalle\u015fme, bol yetkin kaynak, bol data\u2026<\/p>\n\n\n\n

Dijitalle\u015fme yar\u0131\u015f\u0131n\u0131 insan oda\u011f\u0131n\u0131 kaybetmeyenlerin kazanaca\u011f\u0131na inand\u0131\u011f\u0131m yolculukta herkese ba\u015far\u0131lar\u2026<\/p>\n\n\n\n

<\/p>\n\n\n\n

Mustafa \u0130\u00e7er<\/p>\n\n\n\n

Founder |Peopleoma<\/p>\n\n\n\n

www.peopleoma.com<\/a><\/p>\n\n\n\n

mustafa.icer@peopleoma.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Hadi \u00e7ocuklu\u011fumuza gidelim; en yak\u0131n arkada\u015f\u0131m\u0131z\u0131 hayal edelim. Hem birlikte oynamadan yapamad\u0131\u011f\u0131m\u0131z, hem de bir araya gelince birbirimizi yemekten oyun oynayamad\u0131\u011f\u0131m\u0131z! Otural\u0131m tahterevallinin iki ucuna, birimiz kuca\u011f\u0131m\u0131za \u201cdijitalle\u015fme\u201dyi, birimiz de \u201cyetenek k\u0131tl\u0131\u011f\u0131\u201dn\u0131 alal\u0131m. Bu tahterevalliye de \u201c\u00e7al\u0131\u015fan deneyimi\u201d diyelim. Dijitalle\u015fme a\u011f\u0131rla\u015ft\u0131k\u00e7a hooooop yetkin kaynak a\u00e7\u0131\u011f\u0131 tavan yapt\u0131. Peki biz bu iki \u00e7ocu\u011fu nas\u0131l dengede tutaca\u011f\u0131z […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-3258","post","type-post","status-publish","format-standard","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/posts\/3258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/comments?post=3258"}],"version-history":[{"count":5,"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/posts\/3258\/revisions"}],"predecessor-version":[{"id":3278,"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/posts\/3258\/revisions\/3278"}],"wp:attachment":[{"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/media?parent=3258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/categories?post=3258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.peopleoma.com\/tr\/wp-json\/wp\/v2\/tags?post=3258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}